Joakim Otete
Finance Advisor
Advises on financial planning, capital strategy and sustainable growth.
Soko Ya Hood is a neighbourhood digital marketplace that helps people discover businesses, products and services within a particular locality. We digitize local businesses so customers spend less time and energy searching for what they need.
Simple digital visibility for businesses and convenient local discovery for customers.
Soko Ya Hood organizes businesses around the places where people actually shop: marketplaces, malls and mini marketplaces, categories and individual shops. A visitor can browse naturally or use search when they already know what they want.
Digitize businesses and make them discoverable so people spend less time and energy searching for products and services in a locality.
Shop Local.
To digitize every business in Africa.
A unified marketplace for Africa.
Placement within the right local marketplace where customers are already browsing.
A unique Soko Ya Hood identity that distinguishes each onboarded business.
A dedicated business page with contacts, location, description and business information.
Products and services displayed online so customers can see what the business offers.
Start from Soko Ya Hood and choose a marketplace or use the assistive search.
Open the area or marketplace where you want to shop.
Where applicable, browse shops grouped inside a mall or mini marketplace.
Choose the type of business, product or service.
View products, services, contacts and business details directly.
We identify the marketplace where your business belongs.
A Soko Ya Hood representative confirms the business location and basic information.
The business receives its Soko Ya Hood identification.
The business is placed in its marketplace and relevant mini marketplace/category.
The owner receives access to customize business information, products and services.
From neighbourhood shops to institutions and larger enterprises.
Soko Ya Hood growth managers and resellers help businesses prepare their profiles, organize products and services, confirm the correct marketplace and complete onboarding smoothly.
They support the process; the business remains the owner of its information and digital shop.
A combination of strategic advisors, executive leadership and local growth teams working to make African businesses easier to discover.
Specialist guidance across the key areas of our business.
Advises on financial planning, capital strategy and sustainable growth.
Guides platform architecture, engineering quality and technology innovation.
Supports governance, regulatory compliance and legal risk management.
Advises on customer experience, retention and business growth.
Guides brand positioning, communications and marketing strategy.
Supports operating processes, team structure and execution.
The leadership team responsible for strategy and execution.
Leads company strategy, partnerships and long-term direction.
Oversees marketplace operations, delivery and team coordination.
Leads marketing, customer acquisition and brand growth.
Oversees technology, platform reliability and product development.
Our field team supports local merchants and marketplace expansion.
Supports business onboarding and marketplace growth in Central Kenya.
Connects local businesses with customers across Nairobi marketplaces.
Coordinates merchant onboarding and local growth initiatives.
Soko Ya Hood is a paid business visibility service. Packages are matched to the scale and type of business.
Small shops, vendors, salons, service providers and startups.
Hospitals, clinics, schools and comparable institutions.
Large retail businesses with wider product catalogues.
Established enterprises, corporates and larger businesses.
Talk to us about onboarding, pricing or premium visibility.